How Carl has developed a model that attracts his ideal member….organically!
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There’s new demand coming into coworking spaces….these new segments have different requirements. You should be intentional about who you are serving and make sure you deliver on your promise.
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Paul Stanton, head of strategy for Equium, shares his perspective on how landlords will attract tenants.
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Management agreements are really attractive to coworking spaces, and with good reason. Mike Kriel, CEO of Launch Workplaces with locations in DC, Maryland, and Cleveland, shares his perspective on what’s new in management agreements in 2022.
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Jenn Thoemke Chief Connector and Creator opened Connects Workspace 7 years ago with a strong hunch that the small town of Golden, CO (population 20,000), needed a flexible, professional workspace focused on connecting business owners and remote workers and giving them a great place to be productive.
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If you get the messaging right
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Brian Watson, Co-founder of Proximity and Director of Community Development at Proximity, shares his thesis on how to make small-town coworking work.
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With 3300 locations worldwide, IWG, a public company, is by far the largest flexible workspace provider in the world. They have locations in 120 countries and serve over 8 million members under a broad array of brand flags including Regus, Spaces, The Wing, and The Clubhouse.
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Michelle Talbert shares her unique approach to serving her community through her digital programs and physical space.
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The space-as-a-service industry is evolving rapidly post-COVID. We asked five thought leaders in various industry roles to share their perspectives on what 2022 will look like for coworking.
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On this episode, I answer three questions from the Everything Coworking Facebook Group on creating a joint venture to run a cafe adjacent to a coworking space, managing shared membership requests between spouses/household members, and social media accounts to follow and tips for coworking social media accounts.
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Hector Kolonas, cofounder of Syncaroo, shares his perspective on why coworking spaces should leverage lead aggregators to attract members to their coworking/flexible office spaces.
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Talent acquisition and retention is a hot topic today, especially for local, brick and mortar businesses like coworking spaces. Bryan Adams, CEO of Ph.Creative, shares his perspective on creating an Employer Value Proposition (EVP), and misconceptions and common pitfalls of conventional employer branding strategy.
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How Gather, a regional coworking operator near Richmond, VA, developed a comprehensive marketing strategy and implemented Hubspot to manage and track it.
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How Feather solves the problem of on-demand, financeable furniture for coworking spaces.
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Questions answered that were posted to the Everything Coworking FB Group.
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As a coworking business owner, you gotta know your numbers. Do whatever it takes to get into the habit of reviewing your goals and progress against those goals every single week.
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Jim Heid is my guest on this episode. Jim has accumulated 40 years (yikes!) focused on the built environment - how we build community, how we improve the quality of life in towns and cities, and how real estate development can and should play an outsize role in improving people's lives.
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Who uses flex desks and hot desks in coworking spaces? For what type of work? For what type of impact on their day? Figure this out for your market and then market to them.
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I pulled a sampling of tips/nuggets from our 2021 Flight Group meetings to share with you to get you thinking about what you might pursue in 2022.
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